by Donna Dawn Vibar
Mirror, mirror, on the wall, why is it that the ideal body of most women looks like a skeleton?
Beauty is said to be relative- that it changes through time, varies among cultures, and depends on the standards of different people. But magazine pages, TV shows, roadside billboards and other media are filled with models with narrow hips, ample bossom, long legs, and skinny waist. People are also exposed to celebrities like Angelina Jolie with her perfect lips, Jenifer Lopez and her full-shaped behind, and picture perfect bodies of Paris Hilton and Nicole Ritchie. Models, and celebrities alike, portray the epitome of perfect body. What kind of girl would not want to look like them? They are beautiful, famous, thin, and successful.
Our culture has changed its ideal image of feminine beauty over time. Beauty may remain to be in the eye of the beholder, but in the eyes of the society, thin is the standard of beauty. Thin is in.
Barbie dolls syndrome
At a young age, girls are already exposed to the pressure of being physically perfect. The childhood toy Barbie, having 38-18-24 vital statistics, have been very popular among kids that it became one of the best selling toys in the world. Not only were Barbie dolls accused of setting the negative stereotype for children, it has also influenced young girls’ view of what to consider attractive. Barbie has everything little girls dreams of- beach house, complete set of wardrobe, and a gorgeous guy with her. The subtle yet powerful image that this conveys to the people is that if a person can get the body, she will also get the guy. Perfect body, plus luxurious lifestyle, equals a handsome boyfriend.
When Barbie dolls are already hidden on a box
As girls grow older, they set new criteria of female beauty. They are exposed to eye-catching models seen in magazines, television, films, and advertisements. The media is the reflection of what kind the society is. But in the case of women’s body, studies show that the media does not only present what the society is- it actually shapes the societal perception of the ideal female body.
Generally, people buy things that are useful for them. Women buy magazines thinking that they can get tips on how to improve their life and hoping that magazines would help them have a better body.
An example of magazine bought by women is the Cosmopolitan. It features articles concerning the latest fashion, beauty tips, dieting and exercising. It also deals with issues regarding boys, sex and other related topics. “Through magazines, I learn that there are many ways to be more beautiful,” said Lizcel Magsino, a collector of different magazines working at San Miguel Corporation. “Magazines have beauty tips on how to maintain your beauty through various ways- cosmetics, proper diet, etc.”
Fashion magazines also serve as the trend setter for women. Ro Anne Jervoso, a college student said that “Magazines help me see what stuffs are pleasant for the eye.”
Magazine’s not so entertaining side
According to Mimi Nichter, the author of the book, Fat Talk: What Girls and Their Parents Say About Dieting, “Magazines are hazardous because articles and advertisements become instruction manuals on what to look like, how to look that way and why one should look like that.”
Nichter conducted a series of interviews asking teenage girls what they perceive is attractive, and the results showed that being thin and beautiful equals a perfect life. Her study also revealed why the cliché of tall, beautiful, and skinny models, surrounded by attractive men, are rampant on advertisements. The product they are actually promoting may be directed towards women, but the message that is delivered towards the viewers is that getting thin body is the key to getting his body.
Research by Professor Steven Thompson of Brigham Young University supports the view that “The media are reinforcing a cultural preference for thinness that is redefining the image of female attractiveness.”
Fantasy versus reality
Social expectations of female body types have become increasingly rigid, and unrealistic. Fashion models seen in magazines plays up a role why women experience body dissatisfaction. Women thus learn to judge their bodies by unhealthy, unrealistic, and unobtainable standards.
Body image is described by Marcia Hutchinson, the author of the book, Transforming Body Image, as how a person perceives their physical appearance, how they feel about their body, and how they think others view them. Body image influences behavior, self esteem, and people’s psyche or the way they think of themselves. If people constantly push to reshape their bodies, their sense of self becomes unhealthy. Unfortunately, the media promotes an unnatural body type, making it difficult for many people to draw the line between what is ideal and what is achievable.
Thin = Happiness
When magazines present to its viewers the images of skinny women, they send a message to its readers, that unlike the models, they are not pretty or skinny enough. Also, the models portray the impression that they are happy and they get all the things they want. This gives the readers the idea that happiness can be equated with being thin. Therefore, some feel that if they are not thin, then they are not happy.
Simply put, the media associates thinness with desirableness. With these messages in mind, people are affected by the perception of the society of a woman’s body. So, they resolve to different techniques to lose weight hoping to have a body that the society considers to be beautiful. Some over exercise, modify their diet, or sometimes, crash dieting, fasting, forced vomiting, while others do pathogenic weight control practices.
Eating disorders like anorexia nervosa and bulimia nervosa sadly are the results of the media’s interpretation of women.
Anorexia what?
Anorexia nervosa as defined in the mamashealth.com is, “an eating disorder where people starve themselves.” Anorexics have an intense fear of being fat so they resolve to different techniques hence, they won’t gain weight. Some of the common techniques stated at the same website are excessive exercise, intake of laxatives and not eating at all.
People with anorexia continue to think they are overweight even after they become extremely thin, are very ill or near death. The symptoms of this disorder are anxiety, weakness, brittle skin and shortness of breath due to the decrease amount or lack of vitamins and nutrients needed by the body. An anorexic also becomes too obsessive about her calorie intake.
There are many medical risks associated with anorexia which includes shrunken bones, mineral loss, low body temperature, irregular heartbeat, permanent failure of normal growth and development of osteoporosis and bulimia nervosa.
Another eating disorder common among women is bulimia nervosa. The biggest difference between anorexia and bulimia is that people suffering from bulimia eat large amounts of food and then throw up. This is called binge and purge. Anorexics do not eat large amounts and throw up while bulimics do.
Bulimia is defined as “a psychological eating disorder characterized by episodes of binge-eating followed by inappropriate methods of weight control.” The methods of weight control may include vomiting, fasting, enemas, excessive use of laxatives and diuretics, or compulsive exercising. Binge eating is usually a response to depression, stress, or self esteem issues and not of hunger then overeating and purging becomes an obsession and is becomes a cycle.
Medical complications as a result of bulimia includes erosion of tooth enamel because of repeated exposure to acidic gastric contents, dental cavities, sensitivity to hot or cold food, swelling and soreness in the salivary glands from repeated vomiting, stomach ulcer and rupture, electrolyte imbalance and dehydration. There is also a greater risk for suicidal behavior since the bulimic has low self esteem.
What you see may not always what you get
More and more women, exposed to the idea of having a model-like body, desire to look like one. What the media conveys may not always be what the society actually is, but more often than not, it is what the society wanted to see. The line between fantasy and reality may be skewed by the media, but the people display that they also wanted to live in the world of fantasy. Everything is just a matter of perspective and all that is needed is proper understanding.
Stop and be critical
Several steps are recommended to minimize the notion, what is thin is beautiful, in a journal entitled The Thin Standard: Effects on Body Image by Kendra Slatkavitz of Clemson University. She said that media should be more responsible in depicting extremely thin women as role models.
As for the readers, Slatkavitz recommended that they need to be taught to be more accepting that bodies are all shapes and sizes. People also need to be critical of whatever they are reading and be open to the thought that what they read may not always be right. There should be an increase education about eating disorders and its effects to the body of a person.
“There are still things in life that are not perfect but still beautiful,” said Karla Legazpi, a college student shared as she tells that she doesn’t make the model-like bodies as her standards of beauty.
Mary Grace Amulong, also a college student and a collector of fashion magazines shared that there was a point in her life that her view of beauty turned a 180 degree but in time she learned that “It’s the model’s job to be virtually pretty. What they are showing is nothing close to crisp reality.”
“What matters most is what’s inside” may be a cliché but the truth in it is not lessen. Amulong disclosed that, “My general values for one’s body- inner beauty, self-confidence, and personality- were rocked but not moved.
The bottom line
An active lifestyle that is proactive to a positive image may possibly preserve a person’s body image and counteract the negative effects of magazines.
People simply need to accept everything about them and understand that physical imperfections are natural and unavoidable. There can be ways to improve one’s self image but the healthier way is better.
With proper education and understanding, women will look at the mirror in a different way. Girls may not be as skinny and beautiful as Barbie, and ladies may not be as unblemished and perfect as the mannequins along the mall, but they have a body that can move and help others, and a life to cherish with friends.